Rentfresh was built from the ground up as a bespoke property management company

10/78 Merivale St, South Brisbane

Welcome to South Edge – A boutique-style complex just meters from South Bank, an exciting & immaculate apartment offered for lease unfurnished or furnished with private resort-style facilities, a movie room, gym & walk to South Banks river foreshore are some of the exciting features that make this apartment a great option for your next tenancy.

The Problems

  • This apartment was vacant for 8 weeks at a cost of over $3500 in lost rent. The agent was using substandard images & was not readily available for viewing. Unbeknownst to the Landlord the apartment was also left very unclean from the agent’s last tenant and presented very poorly upon inspection. Being a furnished apartment, the agent did not recommend the concept of advertising furnished or unfurnished to let the market decide to possibly secure a tenant sooner so the unit would then be exposed to 100% of the available tenant pool, not just the furnished only market.

The Solutions

  • As the new listing agent, we had the unit cleaned within 36 hours of getting the keys. We amplified the apartment attraction to prospective tenants by promoting the location, and privacy of the unit (no one actually was looking into this unit, that was a key selling feature, a lot of the units in competition to this have balconies that back onto each other, this does not) & the resort tyle facilities via cinematic aerial videography & agent video. We offered the unit furniture or unfurnished.

What we achieved & how

  • By implementing the exclusive Rentfresh | Bespoke Management 10 Part Attraction Blueprint, we were able to attract 7 groups to the first open home & achieve the full asking rent of $450 per week for a 1 bed 1 bath 1 car unit. We negotiated to have the tenant include the furniture, saving the landlord’s costs to store or have it sold in order to eliminate vacancy. We achieved this result in 5 days compared to 8 weeks with the local agent.

Floor Plan

Bespoke aerial property videography enjoys 15X deeper engagement
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Bespoke Results - Case Studies

  • Vacant for 8 wk's with Agent 1 at a loss of $3500
  • Rentfresh listed & leased this unit from the first open home
  • Rented 7x faster using Rentfresh than the sales based agency
  • First time rented in 40 years
  • Niche quality tenants secured in 5 days
  • Rented for $5,200 more p/a than the local's agents appraisal.
  • 3 months vacant at loss of $15,000 in rent with Agent 1
  • Listed & leased by Rentfresh in just 2 weeks
  • Rentfresh secured a high profile medical practitioner from interstate worth $70,200 p/a in rent.
  • 9.47% higher return than local agents appraisal
  • $2,340 more p/a choosing Rentfresh over a local sales-based agency
  • Leased first open home, high-quality professional tenant.
  • 29% per annum increase from last tenancy
  • Rentfresh generated an additional $11,900 p/a for our landlord.
  • A record rent achieved within 48 hrs.
  • 12.5% higher return than local agents appraisal
  • $2,600 per annum better off by selecting Rentfresh Bespoke as the agent
  • Leased from the first open home to high-quality tenant