Rentfresh was built from the ground up as a bespoke property management company

71 Whitmore St, Taringa

Welcome to this perfectly located spacious home with near new second bathroom, 4 bedrooms- master bedroom with built in – air-conditioning in lounge room & good size kitchen. This home offers oodles of natural light & large flat rear yard & under cover alfresco.

The Problems

  • This property was initially listed by a low cost model agency that placed uni students in this home. The furniture upon inspection after being called in as the second agent was damaged, unclean, old and tied.

  • The low cost agent did not make any recommendations to the owner and advised him to keep the furniture & find a new University style tenant again. However this was during the first wave of COVID when a lot of student shad already left back to their home towns and counties. Demand was rock bottom.

The Solutions

  • To simply do everything opposite to the low cost model agent, reinvent this home and hence attract a different type of tenant. That is what Rentfresh set out to achieve a the newly appointed second agent along with a masterstroke of bespoke marketing.

What we achieved & how

  • First step was to remove all the furniture and re-advertise this property as unfurnished and to pitch this property to professional couples (not university students) who work in the immediate area & love the lifestyle this handy location offers whilst also having a fully fenced yard for pets on application.

  • We had the furniture removed within 48 hours, cleaners come in and do a refresher clean & take all new photos. We then added virtual furniture staging to all images to showcase what the property could look like.

Bespoke Results - Case Studies

  • Agent one had it vacant for 3 wks costing the landlord $1,050 in vacancy.
  • Rentfresh listed and leased in 3 days
  • A bespoke campaign attracted the Niche Tenant this property needed - fast.
  • Major sales franchise causes 9 weeks vacancy at $1,100 p/w
  • Rentfresh engaged as second agent & creates a bespoke new campaign
  • Rentfresh secures quality tenant at $1,150 p/w with in 3 day + $2,500 p.a increase
  • Local agents appraised at $575 per week
  • Rentfresh secured $4,680 p/a above local agents
  • Quality tenant secured first open home
  • Local agent has 11 weeks / 77 days vacant
  • Rentfresh brings a new bespoke approach
  • Quality tenant secured within 6 days Vs 77 days
  • Low cost agent model cost -$3,000+ in vacancy
  • Sydney Landlord appoints Rentfresh Bespoke
  • Rentfresh increased p/a income by 25% and within 7 days of listing
  • Local agent leaves vacant for 6 weeks
  • Rentfresh appointed as second agent
  • Quality tenant secured first open + $20 above local agents price